Pursuing knowledge through understanding

About the club

Jackson Square Ventures is a small VC firm leading early stage deals in SaaS and marketplace companies.

The JSV Book Club comprises high level executives from companies including: Genentech, Upwork, Samsung Investments, McKool Smith, Forbes/Huffington Post, Wall Street Journal, Industry Ventures, MHS Capital, Northgate Partners, Docusign, Strava, Menlo Ventures, Costano Ventures, Facebook, Funding Circle, Spring Ventures, and Google.

We select books from all genres that we believe will have an impact on our 250+ constituents: founders, CEOs, LPs, and beyond. Thanks to our partner, Silicon Valley Bank, we're proud to be able to provide free copies of each book to our members.

Currently Reading

Alex Honnold

Alone on the Wall


The book chronicles Alex Honnold's path to the legendary accomplishment of being the first person to free-solo El Capitan in Yosemite, detailing the seven most astonishing achievements of his life and career. In this new edition, Alex tells, for the first time in his own words, the story of his 3 hours and 56 minutes on the sheer face of El Cap. As the New York Times put it, Alex’s accomplishment is “one of the great athletic feats of any kind, ever.” We all strive to make our mark on the world. Alex has done it in the field of rock climbing. It is an inspirational feat that we can all apply to our own fields of work

Past Reads

Geoffrey Moore

Zone to Win


From the critically acclaimed author and speaker, Geoffrey Moore, comes his latest book that explores what it takes for companies to transform themselves in the face of disruptive competition. This book can help any founder better understand the mentality of the incumbents against which they compete.


Robert Kurson

Rocket Men


In 1968, the United States, fractured by setbacks in the Vietnam War and the aftermath of Martin Luther King Jr's assassination, found itself falling behind in the space race. The Soviet Union became the first nation to loop around the moon with an unmanned spacecraft. Rocket Men tells the heroic story of the men and women of Apollo 8, who pulled off the seemingly insurmountable: sending three astronauts, Jim Lovell, Bill Anders, and Frank Borman, on a mission around the moon without ever having sent an unmanned spacecraft to prepare. Apollo 8 solidified our place in history as the winners of the space race and healed the spirit of a broken nation. This fascinating tale weaves together lessons for anyone who dares to tackle the impossible.


Kevin Horsley

Unlimited Memory


Memory Grandmaster Kevin Horsley shares the techniques he's used to break world records for human recollection. This book helps people break through the preconceived notion that they have "bad memories" to create better recall and live more efficient lives.


Dan Ariely

Dollars and Sense


Blending humor and behavioral economics, New York Times bestselling author and world renowned economist Dan Ariely delves into the truly illogical world of personal finance to help people better understand why they make bad financial decisions, and gives them the knowledge they need to make better ones. In Dollars and Sense, Ariely tackles questions like: - Why does paying for things often feel like it causes physical pain? - Why does it cost you money to act as your own real estate agent? - Why are we comfortable overpaying for something now just because we’ve overpaid for it before?


David Kushner

Masters of Doom


Masters of Doom is the amazing true story of the Lennon and McCartney of video games: John Carmack and John Romero. Together, they ruled big business. They transformed popular culture. And they provoked a national controversy. More than anything, they lived a unique and rollicking American Dream, escaping the broken homes of their youth to produce the most notoriously successful game franchises in history—Doom and Quake—until the games they made tore them apart. This is a story of friendship and betrayal, commerce and artistry—a powerful and compassionate account of what it's like to be young, driven, and wildly creative.


Jocko Willink and Leif Babin

Extreme Ownership


In Extreme Ownership, authors Babin and Willink share the leadership lessons they learned during their time as commanders of SEAL Team Three’s Task Unit Bruiser in the Battle of Ramadi. In battle, they learned that leadership—at every level—is the most important factor in whether a team succeeds or fails. Post-deployment and after departing the SEAL teams, Willink and Babin have helped scores of clients across a broad range of industries build their own high-performance teams and dominate their battlefields. And now, they share their secrets with us in their New York Times #1 Bestselling book.


Bill Walsh, with Steve Jamison and Craig Walsh

The Score Takes Care of Itself


Bill Walsh is a towering figure in the history of the NFL. His advanced leadership transformed the San Francisco 49ers from the worst franchise in sports to a legendary dynasty. In the process, he changed the way football is played. He taught that the requirements of successful leadership are the same whether you run an NFL franchise, a fortune 500 company, or a hardware store with 12 employees. These final words of 'wisdom by Walsh' will inspire, inform, and enlighten leaders in all professions.


Robert Wachter

The Digital Doctor


Written with a rare combination of compelling stories and hard-hitting analysis by one of the nation’s most thoughtful physicians, The Digital Doctor examines healthcare at the dawn of its computer age. It tackles the hard questions, from how technology is changing care at the bedside to whether government intervention has been useful or destructive. And it does so with clarity, insight, humor, and compassion. Ultimately, it is a hopeful story. This riveting book offers the prescription for getting it right, making it essential reading for everyone—patient and provider alike—who cares about our healthcare system.


Phil Knight

Shoe Dog


In Shoe Dog, Nike founder and board chairman Phil Knight illuminates his company’s early days as an intrepid start-up and its evolution into one of the world’s most iconic, game-changing, and profitable brands. Fresh out of business school, Phil Knight borrowed fifty dollars from his father and launched a company with one simple mission: import high-quality, low-cost running shoes from Japan. Selling the shoes from the trunk of his car in 1963, Knight grossed eight thousand dollars that first year. Today, Nike’s annual sales top $30 billion. In this age of start-ups, Knight’s Nike is the gold standard, and its swoosh is one of the few icons instantly recognized in every corner of the world. But Knight, the man behind the swoosh, has always been a mystery. In Shoe Dog, he tells his story at last.


Frans Johansson

The Medici Effect


Frans Johansson's The Medici Effect shows how breakthrough ideas most often occur in 'The Intersection'—the place where where ideas and concepts from diverse industries, cultures, and disciplines collide. The book offers concrete examples of how we can turn the ideas we discover into path-breaking innovations and is considered the definitive book on how diversity drives innovation.