S26

Craze

Craze runs AI interviews with verified college students. A brand asks a question and gets back real conversations with its exact customers in 1-2 hours instead of a two month research study. Students are paid for every answer, so they show up and tell the truth. Celsius runs live studies on Craze today. Every interview grows a proprietary dataset of real human conversation, the data AI labs want most and cannot scrape. We sell market research now, license training data next, then train models on it that predict consumer behavior. Craze is the intelligence layer for human behavior.

School

University of Miami